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Mobile Breakfast 2013

Posted By Administration, Thursday, March 21, 2013
Updated: Thursday, February 20, 2014

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What were host Joao Machado’s main takeaways on mobile at the breakfast event?

  • Adopt early
  • Test often
  • Measure success
  • Understand that mobile is not desktop
  • Break the planning cycle
  • Distribute content
  • Sustain. Sustain. Sustain. Sustain.

And please build proper creative!

Click here to view presentation slides.

Many thanks to our sponsors:

SPONSORS

Presenting

yahoo_logo.gif

Supporting

Sponsors

Millennial Media

Voltari

Expo

Millennial Media

Zumobi

Tags:  Mobile Breakfast 

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