Annual Spring Conference
Thursday, Apr 29, 2010 1:00 PM to Sunday, May 2, 2010 12:00 PM PDT
Online registration is not available. Download the Registration Form to register for the Conference. Please note this event is not sold out.
Rancho Las Palmas Resort & Spa
41-000 Bob Hope DriveRancho Mirage CA 92270
Google Maps | Hotels Near | Yahoo! Maps | Weather Forecast
Phone: (866) 423-1195
Event Description
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Event Description
ONLY IN LA do creativity and commerce collide so beautifully, so intuitively, so successfully.
Los Angeles is the only place on the planet where a confluence of leaders from such a wide range of industries goes beyond simply co-existing. They collaborate, encourage and challenge each other, all while striving toward the same goal: innovations that generate business results.
The thinkLA 2010 Spring Conference will feature collaborators sharing their unique stories of synergy and success. It’s three days of integration and inspiration. And it’s something you
won’t want to miss.
So mark it on your calendar now. Because ONLY IN LA do you need advance notice to arrive fashionably late.
Who Should Attend
Conference attendees will represent the best and brightest senior-level management Southern California has to offer. Confirmed attendees include executive leadership from Discovery Communications, Fox, Ignited, Deutsch LA, William Morris Endeavor Entertainment, and many others are pending. We look forward to seeing you out in Rancho Mirage!
Conference attendees will represent the best and brightest senior-level management Southern California has to offer. Confirmed attendees include executive leadership from Discovery Communications, Fox, Ignited, Deutsch LA, William Morris Endeavor Entertainment, and many others are pending. We look forward to seeing you out in Rancho Mirage!
Download: 2010 Conference Attendees
Confirmed Speakers & Topics
(Click name to download bio. Speakers subject to change without notice)
(Click name to download bio. Speakers subject to change without notice)
Jon Landau
Producer, AVATAR
Learn from a master how to position and negotiate multi-platform promotional partnerships. Mr. Landau helped propel AVATAR to the number one billing movie of all time through his partnerships with Coke Zero, Panasonic, McDonald's and more. He'll be giving advice that you won't find on a public stage anywhere else!
Jeffrey Hayzlett
Chief Marketing Officer and Vice President, Eastman Kodak Company
Hear first-hand how Kodak is using social media tools to create passionate brand advocates and increase brand awareness and communications in real time. Mr. Hayzlett tweets regularly and has over 3,500 Facebook friends (27 times more than the average user).
Dave Broome
President/Executive Producer, 25/7 Productions
Creator, The Biggest Loser
The Biggest Loser has become a worldwide hit, airing in over 90 countries and produced in 25 countries. The Biggest Loser consumer products program has generated over $50 million in spending with presence at more than 25,000 major retailers to date. Hear from the creator of this hugely succesful brand and discover how key advertising partnerships benefit both content producers and brands alike.
John Miller
Chief Marketing Officer, NBC Universal Television Group
This longtime head of advertising and promotion for NBC and co-president of The NBC Agency will share how he has orchestrated some of the most unique marketing initiatives and cross-promotional opportunities in the industry.
Jon Pollock
Senior Vice President and Chief Marketing Officer, Polaroid Company
Find out why this 70-year old brand named Lady Gaga its Creative Director and how it's already paying off.
Industry Panel
Tony Pace
SVP & CMO, SUBWAYÒ
Fred Sattler
EVP, Managing Director, Initiative+
Deborah Senior
Corporate Manager - Lexus, Marketing Communications, Brand, and Product Strategy, Toyota Motor Sales, U.S.A., Inc.
Moderated by: Andrew Hampp, Los Angeles Bureau Chief, Advertising Age
Only in LA Case Study: Universal Studios Home Entertainment's "Public Enemies" Mafia Wars
Presented by:
Chris Cunningham
Founder and CEO, appssavvy
Joseph Eibert
Director of Digital Marketing, Universal Studios Home Entertainment
SVP, Digital Media, Ignited
Learn about Universal Studios Home Entertainment's (USHE) integration of Public Enemies into one of the most popular games on Facebook, Zynga's Mafia Wars. The campaign, a prime example of collaboration in Los Angeles, was led by appssavvy, a direct sales team for the social media space, in partnership with the Los Angeles office of Ignited, a marketing innovations agency working on behalf of USHE. USHE reached millions of consumers to celebrate the home entertainment release of Public Enemies through this first-of-its-kind integration.
Only in LA Case Study: LG House Malibu
Presented by:
Tim Staples
Founder and President, Converge
In partnership with LG Mobile Phones, Converge created the LG House Malibu to build an integrated marketing platform around entertainment and celebrity. The LG House hosted over 40 major celebrity events in 60 days. Find out how Converge was able to create a firestorm of publicity and promotion and most importantly, huge results, on a modest budget.
Sponsorship Opportunities
Sponsorship opportunities are still available!
Download: thinkLA Conference Sponsorship Guide.
For more information on sponsorship, please contact Taline Tabakian at 310-823-7320 x26 or taline@thinkla.org.
Sponsorship opportunities are still available!
Download: thinkLA Conference Sponsorship Guide.
For more information on sponsorship, please contact Taline Tabakian at 310-823-7320 x26 or taline@thinkla.org.
Pricing
Registration closes on 4/15/2010 at 5:00 PM PDT.
(Event may sell out prior to registration deadline)
Advertising/Media Agencies and Clients
Member: $475
Member, 3 or more from same agency: $375 each*
Registration closes on 4/15/2010 at 5:00 PM PDT.
(Event may sell out prior to registration deadline)
Advertising/Media Agencies and Clients
Member: $475
Member, 3 or more from same agency: $375 each*
Media Reps & Other Professionals
Member: $675
Non-member: $975
Not a member? Join Now and save!
Not a member? Join Now and save!
Additional Charges
Spouse/Partner: $350
Children (Over 13 years old): $175 each (12 and under are free)
Golf Tournament (Friday, April 30th): $185 per person (includes lunch)
*In order for discount to apply, all registrations must be received together.
Hotel Reservations
Please note Conference registration does not include hotel accommodations. You must contact the hotel directly to reserve your room.
Please call (866) 423-1195 and ask for the “THINKLA group rate”.
You must reserve your room by APRIL 7th, 2010 to guarantee the group rate.
Please call (866) 423-1195 and ask for the “THINKLA group rate”.
You must reserve your room by APRIL 7th, 2010 to guarantee the group rate.
Reservations: (866) 423-1195
Group discount deadline extended to: APRIL 7th, 2010
THINKLA Group Room rates: Run of house = $199+taxes & fees
Registration
Registration for this event is now closed. Walk-ins will not be accepted.
Cancellation & Return Check Policy
To cancel an event registration and to receive a full refund you must contact our office 3 business days (by 5:00 PM) prior to the event date. No refunds will be issued after this time period. Please contact Kari at the thinkLA office at kari@thinkla.org to cancel or for any registration questions. A $15 Return Check Fee will be assessed on any dishonored checks.
Special cancellation policy for Conference.
All Conference registrations are on a first come, first served basis. Conference registration is subject to availability. Full refunds for Conference registration are available if cancelled by March 31, 2010. Cancellations made between April 1, 2010 and April 14, 2010 will forfeit 50% of registration fees. No refunds after April 15, 2010. ALL CANCELLATIONS MUST BE SUBMITTED VIA EMAIL OR FAXED AND MUST BE CONFIRMED BY THE THINKLA OFFICE.
Attachments
Registration Contact |
Event Planner |
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| Kari McCullough | Susan Franceschini | ||
| (310) 823-7320 X21 | (310) 823-7320 X22 | ||
| (310) 823-7325 FAX | (310) 823-7325 FAX | ||
| www.thinkLA.org | |||
Annual Spring Conference
Thursday, Apr 29, 2010 1:00 PM to Sunday, May 2, 2010 12:00 PM PDT
Rancho Las Palmas Resort & Spa
41-000 Bob Hope DriveRancho Mirage CA 92270
Google Maps | Hotels Near | Yahoo! Maps | Weather Forecast
Phone: (866) 423-1195
Annual Spring Conference
Thursday, Apr 29, 2010 1:00 PM to Sunday, May 2, 2010 12:00 PM PDT
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