Auto Breakfast Presented by PlaceIQ
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Auto Breakfast Presented by PlaceIQ



4/5/2018
When: Thursday, April 5, 2018
8:00 AM - 11:00 AM
Where: Beverly Hilton Hotel
9876 Wilshire Blvd.
Beverly Hills, California  90210
United States
Contact: Olivia Christian
310-876-0650 x226

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Building a Legacy: A Matter of Focus and Measuring Short-Term/Long-Term Goals 

Industry analysts are forecasting that new car sales will be flat in 2018. New car launches still need to be promoted with awareness campaigns, and marketers need to weigh their decisions in a landscape deep with data. Sales targets and site traffic goals still need to be met while building brand equity. How should marketers respond? 

Join us at the Beverly Hilton as we hear from industry executives on their plans and strategies.

Highlights of this year’s agenda:

  • An industry overview with a deep dive into retaining brand loyalists. Who is doing it well? Who can improve? It's always cheaper to keep your owners than to conquest.

  • Modern legacy builders are more than caretakers of the past; they are also the authors of a vital tomorrow. Rather than leaving legacies behind , they are looking ahead to harness long-term ambitions and inspire others to help carry them forward.

  • Is it wise to drop 90% of your new car launch budget for a model in one month? You can drive awareness, but what about consideration three months later?

See past Auto Breakfast Recaps!


SPEAKERS




Marc Bland 
(bio)
VP, Diversity & Inclusion
IHS Markit

Drew Breunig (Linkedin)
SVP, Strategy
PlaceIQ
Kimberley Gardiner (bio)
Director, Marketing Comm.
Kia Motors America
Gregory Johns (bio)
EVP, Chief Digital Officer
Canvas Worldwide




Mark Miller
 (bio)
Chief Strategy Officer
TeamOne

Carlene Rowe (bio)
Director, Sports & Entertainment
Conill
Cilmara Santos (bio)
SVP, Client Services and Brand Partnerships
Conill
Christopher Scuro (bio)
Digital Operations Director
Global Team Blue (GTB)

 

TICKETS 

Earlybird
Individual Tickets

Earlybird
Tables of 10
(limit two per company)

Individual Tickets Tables of 10
(limit two per company)
Late/Walk-in

Member $95 $900 $120 $1,200 $160
Non-Member* N/A N/A $150 $1,500
$200


* Not a ThinkLA member? Join today to purchase tickets to member only events and get up to 30% off event registration.


THANK YOU TO OUR SPONSORS



Presenting Sponsor
https://www.placeiq.com/


Supporting Sponsor

http://alphonso.tv/


Book Sponsor

http://mediaiqdigital.com/


Sponsor

https://www.coxautoinc.com/

https://foursquare.com/
https://ihsmarkit.com/index.html
https://www.thinknear.com

https://www.usnews.com/




MEET THE COMMITTEE

ThinkLA events are organized with the help of industry professionals. Many thanks to this committee: 

Co-Chair: Shane Dwyer, Sales Lead, Snap Inc.
Co-Chair: Matt Smart, Sales Manager, Cox Automotive
Advisor: John Abel, Sr. Director, Global Communications, Brand Integration, Mazda USA

  • Tim Hand, VP Sales, Auto, Teads
  • Greg Johns, EVP, Digital, Canvas WorldWide
  • Cilmara Santos, Conill
  • Ben Sarmiento, VP Sales, Auto, Eyeview Digital
  • Cindy Scott, Global Strategy Leader, Brand Traction
  • Ben Sarmiento, VP Sales, Auto, Eyeview Digital
  • Aaron Walton, President, Walton Isaacson
  • Olga Weinraub, VP, Integrated Media Director, Garage Team Media



CANCELLATION & RETURN CHECK POLICY

To cancel an event registration and to receive a refund (less a 3% processing fee), contact our office in writing at events@thinkla.org no later than 3 business days prior to the event date at 5:00PM PDT. No refunds will be issued after this time period. A $15 Return Check Fee will be assessed on any dishonored checks.

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310.876.0650
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Culver City, CA 90232