Motor City West: Automotive 2020 presented by GroundTruth
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Motor City West: Automotive 2020 presented by GroundTruth

#ThinkMotorCity

10/5/2017
When: Thursday, Oct. 5
11:30 AM - 5:00 PM
Where: Westin Long Beach
333 East Ocean Boulevard
Long Beach, California  90802
United States
Contact: Event Coordinator
310-876-0650 x226


Online registration is closed.
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Meeting the Challenges of a Category in Transition

Automotive marketing has seen its share of trends, fads, and failures. As we approach the year 2020, we are faced with an industry and its marketing in transition:

  • Sales have eased, incentives are rising, and sedans continue to falter at the expense of growth for trucks and SUVs;
  • Mobile, data-driven programmatic and attribution models are exerting pressure on marketers, agencies, and publishers, complexity and lower revenue for content creators;
  • Autonomous technology, electric vehicles, and ride-hailing are increasing R&D budgets at automotive manufacturers and adding to the confusion.

Join us as we take a fresh look at automotive marketing.

Who Should Attend: Automotive marketers, industry insiders, and agency contacts with automotive clients.

See past Motor City West event recaps!

SPEAKERS




Leisha Bereson (bio)
VP, Group Director
Canvas WW
Brian Cooley (bio)
Editor at Large 
CNET
Allie Coulter (LinkedIn)
Assistant Manager, Social Media Honda
Stephen Kosowski (LinkedIn)
Manager, Long Range Planning & Strategy
Kia Motors America


Tom Libby (bio)
Manager, Loyalty Solutions
IHS Automotive
Milind Raval (LinkedIn)
Former Managing Director
Spark44
Cindy Scott (LinkedIn)
Brand Traction
Josh Searcy (LinkedIn)
Chief Product Officer
Hearst Autos / Caranddriver.com


 
Matt Smart (LinkedIn)
Account Executive
Cox Automotive
Aki Spicer (LinkedIn)
Chief Strategy Officer
TBWA\Chiat\Day NYC
Tom Wiggins (LinkedIn)
Lead Fuel Cell Test Driver



 

 

TICKETS 

Earlybird
Individual Tickets

Earlybird
Tables of 10
(limit two per company)

Individual Tickets Tables of 10
(limit two per company)
Late/Walk-in 
(Beg. Sept. 28)
Member $175 $1600 $225 $2,100 $275
Non-Member* $225 N/A $275 N/A
$350


* Not a ThinkLA member? Join today to purchase tickets to member only events and get up to 30% off event registration.

 


THANK YOU TO OUR SPONSORS

 

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MEET THE COMMITTEE

ThinkLA events are organized with the help of industry professionals. Many thanks to this committee:

Co-Chair: Shane Dwyer, Sr. Account Executive, Snap Inc
Co-Chair: Matt Smart, Account Executive, Cox Automotive
Co-Chair: Steve Sturm, Consultant, TVB

  • John Abel, Senior Director, Global Communications & Brand Integration, Mazda USA
  • Matt Budke, Sales Director, Vix
  • Tim Hand
  • Greg Johns, EVP Digital, Canvas
  • Kim Lane EVP, Brand Strategy and Development, Bygmusic
  • Elizabeth Newman Primm, Manager, Client Solutions, Twitter
  • Ben Sarmiento, VP Sales - Auto, Eyeview Digital
  • Cindy Scott, Brand Traction
  • Olga Weinraub, VP, Integrated Media Director, Garage Team Mazda

CANCELLATION & RETURN CHECK POLICY
To cancel an event registration and to receive a refund (less a 3% processing fee), contact our office in writing at events@ThinkLA.org  no later than 3 business days prior to the event date at 5:00PM PDT. No refunds will be issued after this time period. A $15 Return Check Fee will be assessed on any dishonored checks.

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