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Motor City West presented by Yahoo!
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Motor City West presented by Yahoo!

10/2/2015

When: Friday, October 2, 2015
12:30 - 6:00 PM
Where: Hyatt Regency Century Plaza
2025 Avenue of the Stars
Los Angeles  90067
United States
Contact:

Registration Information
Online registration is closed.
Details

Who's in the driver's seat?

 

2015 brings the first 17 million vehicle year in a decade. The auto world in the past 10 years has seen a transformation in almost all ways - with fundamental disruptions in consumer demographics and consumption habits; auto manufacturers, models and brands; auto ownership/financing/leasing; concierge services; the dealership model; the role of the three tiers; and more. 

 

Today's auto market is evolving at a pace never experienced before. We'll delve into such topics as: 

  • The ability to develop new products and staying relevant with all generations of consumers and their preferences
  • How to evolve the marketing mix and consumer engagement platforms for the auto brand, its dealers, its agencies, media partners and data partners. 

PROGRAMMING NOTE: 

The extraordinary partnership between Toyota and Saatchi & Saatchi LA has been one of the great and enduring stories in the Southern California advertising community. We're excited to honor both Saatchi & Saatchi and Toyota at Motor City West this year. 

SPEAKERS
David Angelo (Bio)
Founder
David&Goliath
Thomas Choi (Bio)
SVP Digital Director
MediaVest
 
Cooper Ericksen (Bio)
Vice President, Vehicle Marketing and Communications
Toyota Motor Sales, USA, Inc.
Scott Empringham (Bio)
President/CEO
Flash Point Communications
Alicia Jones (Bio)
Head of Honda & Acura Social Media
American Honda
Rinku Mahbubani (Bio)
Group Digital Director
Mediavest
George Notaras (Bio)
Creative, Host & Executive Producer
MotoMan
Kate O’Loughlin (Bio)
VP/GM Media Business
Tapad
Al Reid (Bio)
Executive Director
Idea Management
Saatchi & Saatchi LA
Brad Seitter (Bio)
EVP, Business Development
TVB
Matt Weiss (Bio)
President, North America
JATO Dynamics
Alex Witkowski (Bio)
Group Director, Digital
OMD

Brad Piggot, Industry Lead – Auto, Yahoo!

 

SCHEDULE
12:30 PM
Registration opens
1:30 PM
Program begins
5:00 PM
Cocktail reception
PRICING

Member Member Table of 10
Non-Member*
Through 9/13
$150 $1350 $200
Through 9/29
$175 $1750 $225
At the door $275 N/A $275

*Not a thinkLA member? Join today to attend member only events and get up to 30% off event registration.

SPONSORS

ONLINE REGISTRATION
Online event registration is available until 9:00 PM on the date displayed. Walk-In registration is available at most events.

 

CANCELLATION & RETURN CHECK POLICY
To cancel an event registration and to receive a full refund you must contact our office no later than 3 business days prior to the event date at 5:00PM PDT. No refunds will be issued after this time period. Please contact us at events@thinkla.org to cancel or for any registration questions. A $15 Return Check Fee will be assessed on any dishonored checks.

 
 
 

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