EVP, Chief Operating Officer
Bill joined Ignited shortly after its formation in 1999. As COO, Bill's primary focus is to ensure that Ignited exceeds the needs of our clients. His responsibilities include leadership over client services, media, operations and finance.
Prior to joining the agency, Bill held several positions at The Walt Disney Company in their Consumer Products division, supporting domestic and international business units. With a CPA, an MBA and more than 20 years in the advertising, consumer products and retail space, Bill uniquely understands the economics of their clients' business and helps their teams stay focused on delivering results.