It's big (ad) world, but we aim to make it feel even smaller by highlighting inventive, global ads, monthly, that break the mold from the mundane. To capture that global spirit, we will feature inspiration from outside of the U.S. and sometimes from brands that we've never even heard of!
ThinkLA couldn't be more grateful for Luis Camano, ThinkLA Board Member, award winning creative, and an expert in the field of Brand Activation, for being our Global Warrior and bringing these to our attention. We hope that Global Wednesdays inspires our members as much as it does us.
1. Absolut.Playing along its tagline "The vodka with nothing to hide” here’s an awkward, yet totally natural, employer’s introduction video. This is for real.
2. From Sweden, VW's contribution to safer roads. A very powerful reminder without the usual shocking images.
3. Boston Pizza has created the perfect Father’s day gift. My vote for year-long availability.