Paid versus Earned Creative
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Paid versus Earned Creative


 Export to Your Calendar 10/1/2019
When: Tuesday, Oct. 1, 2019
6:30 pm - 9:30 pm
Where: TBA
United States
Contact: Jacqueline Watter
310-876-0650 x 239

Online registration is available until: 9/30/2019
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Due to capacity limits, we ask companies to send no more than five employees to this event. To send more, please reach out to our Membership Manager, Jacqueline Watter, at to discuss an exception.

Who Should Attend?

Creatives looking to become swiss army knives within their agency.

Class Benefits:

Learning how to use creative skills to develop killer earned media campaigns.

What to Expect:


The new demand on creatives is to be able to understand the world of earned media and create work that drives earned coverage. The best creative minds can easily shift to that mindset with a little bit of information about what an earned campaign requires.

Key Takeaways:

  • An understanding of how earned media works and how to use a strong creative mind to leverage campaigns within it
  • A shifted mindset around how flexible creative campaigns can be


Luis Camano (bio)
Chief Creative Officer
Key Activations
Francesca Greggs (bio)
Director of Creative Strategy


6:30 PM Doors open, Networking Mixer, Light dinner/beverages served
7:00 PM 
Class begins
8:30 PM | Q&A and Discussion
9:30 PM | Class concludes


* Not a ThinkLA member? Join today to purchase tickets at the member rate


To cancel an event registration and to receive a refund (less a 3% processing fee), contact no later than 3 business days prior to the event dateNo refunds will be issued after this time period.


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