Pro Dev: Show Me The Money
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Pro Dev: Show Me The Money

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 Export to Your Calendar 11/10/2020
When: Tuesday, Nov. 10, 2020
5:00 PM - 6:00 PM
Where: Online
United States
Contact: Challoi McCuller
3108760650 x 226

Online registration is available until: 11/9/2020
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Margins, COGS, personnel costs, net operating profit - what are the metrics agencies use and how can understanding them help you succeed at work? Learn about the correlation between day-to-day and agency financing to become more confident and comfortable in discussing agency economics, budgets and targets with your colleagues and clients.

Who Is This Class For? Anyone with less than 5 years experience in the agency world. Especially if you're in creative and/or client services and dread the discussion of money and finance or simply want to better understand the economics of the industry.

Class Benefits:
  • Understand the economics of the ad business
  • Increased confidence in discussing agency/client finances
  • De-mystify the financial nomenclature of advertising


Bill Rosenthal (bio)
Roger & Cowan


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