Commerce Amid COVID: Innovative Solutions presented by Verizon Media
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Commerce Amid COVID: Innovative Solutions presented by Verizon Media

 Export to Your Calendar 10/28/2020
When: Wednesday, October 28
10:00 am
Where: Zoom Webinar
United States
Contact: Challoi
8053031342

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Innovative Solutions to Redefine the Path To Purchase

The world is changing on a daily basis, and new consumer behaviors are emerging -- many of which are here to stay. In a digital world where 80% of shoppers tune out mobile ads, Verizon Media is investing in immersive experiences that capture attention, build trust, and meet consumers where they are.  Cut through with immersive 3D/AR content, dynamic ad creative, native commerce, and new digital experiences in the store. Tony Gemma, Head of Global Ad Creative Technology & Innovation, will explore how to re-define the path to purchase by using innovative commerce experiences that increase engagement, interest, and ROI.

 


Speakers

Tony Gemma (bio)
Head of Ad Creative Technology and Innovation
Verizon Media
Rob Towne (bio)
Director of Performance Marketing
Purple


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