The Wild West of Advertising?
Marketers and creators will share what's worked
and challenges from both sides of the table.
SOLD OUT - NO WALK INS WILL BE ADMITTED
Thursday, July 14th
8:00 AM - 11:00 AM
4375 Admiralty Way
Marina del Rey, California 90292
Online registration is closed.
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- SOLD OUT - NO WALK INS WILL BE ADMITTED
As we rely more on social media for communication, content discovery, and connection, we look to peers to inform our purchase decisions. Personalities on YouTube, Vine, Instagram, Snapchat and more enthrall, educate and influence audiences – enabling brands to leverage the power of word-of-mouth at scale. It's a great opportunity for marketers, but one that can easily be misused.
Join us to explore, debate and answer these questions and more:
- How can brand & influencer partnerships maintain authenticity?
- What will it take to make influencer marketing mainstream - or is it already?
- Can the process be streamlined without compromising the product?
- What is the 'right' way to integrate influencers for your brand?
Connor Franta (BIO)
David Freeman (BIO)
Co-Head, Digital Talent and Packaging
Creative Artists Agency
Zach Gallagher (BIO)
EVP, Director of Digital Strategy
Grace Helbig (BIO)
Shira Lazar (BIO)
Owen Leimbach (BIO)
Jeetendr Sehdev (BIO)
Professor of Marketing & Celebrity Branding Authority
RVP, West Coast Sales
Executive Director, Digital Marketing
20th Century Fox
||First 50 tickets
||First five tables
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