Erica Sietsma Speaker
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Speaker Bio

Erica Sietsma
Digital Air Strike

Erica Sietsma, Digital Air Strike’s COO, has 17 years of retail technology experience, is a driving force behind the company’s vision and growth, and is responsible for developing the company’s industry-leading solutions used by thousands of businesses.

Prior to joining Digital Air Strike, Erica was with MileOne Automotive for many years where she managed corporate communications and software partnerships for all 63 dealerships. Erica has extensive automotive technology experience and has held sales and business development management positions at CallSource and Autobase.

Erica has a B.S. in Business and Communications from Cornell University. She is an avid traveler and innovation enthusiast that stays on top of technology trends.


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