ThinkLA’s annual Auto Dinner returned to the Skirball Cultural Arts Center for a sold-out evening that brought together Southern California’s automotive marketing leaders, innovators, and media partners. Under this year’s theme, “The Uncharted Auto Marketing Road Ahead: From Data to Dealers,” attendees explored the dramatic forces transforming how brands connect with modern car buyers.
The evening opened with a powerful State of the Industry address by Brian Finkelmeyer, Senior Director of Insights and Advisory at Cox Automotive, who set the stage with a data-driven look at shifting market dynamics, electric vehicle trends, and the evolving dealership landscape.
The conversation then accelerated with “More Than Medals: The Emotional Impact of the Olympics” featuring John Slusher (U.S. Olympic & Paralympic Properties), Ed Beadle (Honda), and Mark Marshall (NBCUniversal), moderated by Jim Helberg (RPA). The panel explored how Honda’s partnership with LA28 is redefining purpose-driven storytelling and the role of electrified mobility in major global events.
Next, the AI Panel, with Juliette Ferrara (SiriusXM), Matt Mendez (The Trade Desk), Sarah May Bates (RPA), and Greg Johns (Canvas Worldwide), offered a dynamic look at how artificial intelligence is reshaping audience targeting, creative ideation, and campaign measurement across the automotive ecosystem.
The program concluded with a fireside chat featuring Elaine Cox and Breanne Carpenter of Saatchi & Saatchi, exploring Toyota’s creative evolution and how storytelling, innovation, and inclusivity continue to drive consumer connection.
Thanks to our presenting sponsor Cox Automotive, supporting sponsors Ampersand, DoubleVerify, and Roku, as well as additional sponsors and partners Pinterest, The Trade Desk, SiriusXM, Microsoft, Urban Science, iHeartMedia, and Casanova McCann for fueling an incredible evening of insight, connection, and inspiration.
Thank you to our sponsors and partners
Presenting Sponsor
Spotlight Sponsor
Table Wine Sponsor
Registration Sponsor
Espresso Cart Sponsor
Last Touch Sponsor
Sponsors
Creative Partner
Music Partner
Photo Album
Highlight Reel
